Section 9 - Analytics

The Cheetah Digital Loyalty Marketing Console includes built-in, ready-to-use dashboards, segmentation, and loyalty analytics that empower marketers to analyze consumer interactions and personalize messages like never before. Unlike traditional application architectures, Cheetah’s Hadoop-based big data architecture enables analytics on the transactional data itself. This provides analytic insights in real-time on the most current transactional data, without needing any ETL (extract-transform-load) or a separate data warehouse.